วันเสาร์ที่ 17 พฤษภาคม พ.ศ. 2551

Ezine List Building-Wealth Mentor Teaches 5 Easy Steps To Skyrocket Your Subscriptions and Profits

Author : Rick Miller
Would you like an Internet Marketing tool that can put your efforts on autopilot?In a recent interview for the List Crusade program, Matt Bacak revealed what he called the "foundation" for automatically building a successful and profitable ezine.(Note: To access Matt Bacak's complete audio interview for fre^e, see end of article)A little about Matt: He was the leading facilitator for Robert Kiyosaki's (of Rich Dad, Poor Dad fame) Cash Flow 101 program. One of his secret techniques he used was to create the Millionaire Minutes ezine, which allowed him to stay in contact with participants even after the seminar was over.With a several hundred thousand subscribers and around 750 new subscribers each day, Matt knows how to quickly develop an opt-in subscriber list.The ezine was so successful the he was able to do mailings to his subscriber list three days before an event and fill the room to capacity.He attributes the success of this ezine with causing him to cross over from wealth building to the Internet Marketing world. He now is considered one of the top Internet marketing mentors in the world.Bazek gives these steps to develop and promote your ezine.1) Get a Smart Autoresponder--Your Internet business must have a solid foundation with a Smart Autoresponder. The smart autoresponder allows you to capture names and email addresses.You can then set it up to email a sequence of messages. For example, one of Matt's ezine has messages set up to be mailed automatically over a period of two years. That means he can go on extended vacations and his sales messages still go out and make him money.2) Choose a good title and description. Choose a title that captures your Unique Selling Proposition. Next write a 15-30 word description of your ezine to entice the subscriber with benefits of "what's in it for me?" This is absolutely necessary when you begin submitting to ezine directories.3) Next contact other ezine owners and set up joint ventures. Many will be glad promote your ezine to their list if it has value to their readers. There are literally thousands of other ezine owners out there. You can offer to promote their ezine to your list also.4) Start submitting your ezine to directories. A search on the Internet will reveal many fre^e ezine directories on the web. They'll list your title and description at no charge. You can begin getting subscribers almost immediately. If you have extra cash to help promote your ezine, try some of the paid directories-for a fee, you can be listed on these site along with many other sites that are members of their network. These can definitely speed up the growth of your ezine.5) Use a mentor that can help you set up your ezine step-by-step, laying the foundation to put the ezine on autopilot. Often getting first hand guidance from someone who has set up a successful ezine is the boost you'll need to get started.With those foundational steps, you can quickly start a successful ezine and quickly bring in money, all on autopilot.Rick Miller is a Certified Master of Web Copywriting and co-founder of List Crusade. For fre^e access to the entire interview and a fre^e coaching session with Matt Bacak, along with 51 other audio lessons from top Internet Marketing and Self Help Gurus--go to:

http://www.scientificinternetmarketing.com/bacak2© 2004 Rick Miller. All rights reserved. Feel fre^e to
reprint or forward this in its entirety to anyone you wish.
Category : Digital Products

วันพฤหัสบดีที่ 15 พฤษภาคม พ.ศ. 2551

20 Essential Traits Needed For All Sales Executives

Author : Mary Hanna

It has long been my conviction that the dominant factor in
success is the set of mental habits possessed by the individual.
Of no vocation is this truer than that of the salesman. "As a
man thinketh . . ." applies to him in an all-important way. The
techniques and skills, methods of approach, demonstration and
closing are matters of demanding study and practice., These
things are cold, mechanical, wooden and ineffective except as
they are warmed, energized and implemented by the dynamics of a
positive personality. A positive personality is never found
apart from deep conviction, genuine belief in the fundamentals,
the "copybook virtues" known and honored by men and women of
character in all generations.

This conviction was strengthened in me some time ago when there
came to hand a report of a questionnaire circulated among the
members of a Sales Executives Club. These men and women are "top
brass" in the sales departments of big business. They have
responsibility for the distribution of their firm's product;
have in some cases hundreds, even thousands, of sales managers
and salesmen under their guidance and direction. The
recruitment, training and management of these forces are their
daily concern.

The question asked these sales executives was: What are the
qualities or traits of character you value most in salesmen?
This is the list they offered, the traits being stated in the
order of importance attached to them by these sales executives.
There is food for thought here. Note for instance that
"persuasiveness" is toward the end of the list. Most people
would list the art of persuasion as perhaps synonymous with
salesmanship but according to these sales executives there are
other more import traits, they are listed below.

Dependability was chosen as the most important.

Integrity was next. With this trait the salesman is incapable
either of being false to the trust his company places in him or
to the real interests of his customer.

Knowledge of product is one of the three fundamentals of success
in the field of selling.

Self Time-management Perhaps no vocation gives a man a greater
degree of latitude. He must be a good "boss" for himself and
exact a high degree of self-discipline for selling.

Work organization is efficiency in self-management. Much of a
salesman's time is wasted by the prospect. He must guard the
balance jealously and make every minute count.

Sincerity excludes falsification of every shade. It must be
real, few can "pretend" with success.

Initiative is the salesman's spark plug.

Industriousness is devotion to the job, never being unemployed
during work hours

Acceptance of responsibility for the car, for the sales
material, records, samples and above all for the company's good
name and the customer's good will.

Understanding of buyer motives this being another of the big
three fundamentals of selling.

Sales ethics No longer is the slogan "caveat emptor" (let the
buyer beware) but "caveat vendator" (let the seller beware).

Judgment is not inherited. It can be developed as a habit. Logic
is a subject that should be a "must" for sales people.

Care of health, mental, physical, spiritual, financial.

Courtesy is more than politeness. It is consideration for
others, deference to their opinions, their rank, their sex,
their age.

Determination is a dogged adherence to a carefully worked out
and settled program and purpose. The will to carry through.
Unwillingness to compromise with anything less than your best
performance.

Aggressiveness requires self-confidence and the language of
assurance in all interviews. It is pressure applied without
offensiveness.

Friendliness involves warmth of feeling, a positive type of
cordiality that does not involve back-slapping or wise-cracking.

Resourcefulness Wide knowledge, curiosity, retentive memory,
wide-awakeness. Quick thinking in the clinches.

Persuasiveness goes beyond the realm of reasoning, an appeal to
feelings, desires, and emotions.

Appreciation of selling as a profession and as the road to
personal success. Awareness of the fact that the field of
"distribution" offers more in money, satisfaction, opportunity
for service, and personal growth in all of the inner virtues and
faculties than any other calling, especially more than anything
in the field of "production."

Copyright © 2006 Mary Hanna All Rights Reserved.

Category : Public Relations

How to Get Some of Paris Hilton's TV Time

Author : Letitia Wright
When your book is mentioned on television, sales go up. Immediately people start looking in book stores and on the internet to find out how to buy it. The more people hear about it, the more they want the book. When several shows are talking about the book, it become a best seller. Look at the success of Oprah's Book club, The Today Show's Book Clubs and all the other shows that feature a writer and their book. Sometimes the writer is interviewed but sometimes the writer doesn't even have to be on the show in order to sell books.
It made Mark Victor Hansen, the Chicken Soup book author multi- millions. They have published over 85 books.But how do you get your book on TV if you do not have a large budget for a PR company? Who can you call to get that first break? How can you get a tape of a good interview so other producers will take a chance and book you?
How do you show you are a good guest even though you are new? It takes a lot more than an simple email or phone call saying that you have a book and would be the PERFECT guest.First- Look at your book and then look at the current news headlines. Is there anything in your book that can relate to the current news? If so, you have a reason to call TV shows and pitch getting on the show. If you are current with the news, you have an excellent chance of getting on. People are already talking about your topic. You can work your way in and then talk about the rest of your bookSecond- Make a list of the show you would like to be on. Make sure they are shows that would want to have you. Don't try to get on a cooking show if you are talking about cars. The Shows have to want to talk to you about your subject. Your subject matter should be on target with what the show is about.
Look at TV shows, and shows on the web. Watch them and actually see what kinds of books and topics they talk about. Watch the style used.Third- prepare your pitch. This is where you write out what you want to say when you speak to a producer or leave a message over the phone. Plan what you are going to say. You only have a few seconds to get their attention. Sound solid in your voice and on target. Tell them WHY their viewers will want to see you , don't just say you will be a good guest and they need you on the show. Tell them what is special and unique. Let them know if you give away books or any items when you appear. Leave your phone number 2 times for clarity. Make a list of who you called and what show they were with. Wait and wait for a call back. You can do a follow up call but wait a few weeks.Copyright 2005Dr. Wright is the host of The Wright Place™ TV Show, a talk show for women entrepreneurs that can be seen in 5 million homes in Southern California and on the Internet. Subscribe to the Newsletter and Get Your Free Report: 19 Secrets to Advertising the Cable Company Doesn't Want You to Know at

http://tinyurl.com/6uqqt
Category : Business:PR

วันจันทร์ที่ 12 พฤษภาคม พ.ศ. 2551

Attention Freelancers -- Set a Goal for Fun and Joy

Author : Chris King
Set a Goal for Something You've Always Wanted to Do

You say, "I am generally satisfied with my life, so should I still set goals and what kind of goals?" I hear exactly what you are saying. I love my life. It is busy and filled with the work and play I enjoy. I find, however, that there is always a new risk to take, a new and enriching endeavor to tackle, and a subject or skill to learn. In this fast changing world, there is something new happening everyday. I am not suggesting joining the frenetic pace, but how about trying something you have always wanted to do?I am a storyteller and a couple of years ago decided I wanted to enhance my telling by adding a drum beat to certain stories. I set a goal to learn how to drum and the minute I did, I received a community bulletin offering a continuing education class in African drumming. What fun I had! I am not a professional drummer by any stretch of the imagination, but I do have a Djembe and know enough to use it with pizzazz during certain tales. What I am attempting to stress here is that goals don't have to be heavy and rigid or overwhelming. They can and should add joy and delight to your life.Goals Will Enhance Your Freelance Career

All right. Goals are powerful. But how can they enhance my freelance life and career? Even if the goals you set are not directly related to your career situation, every goal you reach will strengthen your confidence and self-esteem, both of which add to your presence with clients and when networking. Every goal that forces you to take risks will help you take more risks as a freelancer, therefore giving you a unique and special style of your own.The freelancer with confidence and style is the freelancer who will be hired in today's tough job market. The freelancer who takes risks will help clients take risks. And, the freelancer who sets goals will accomplish everything he or she desires.Remember, there is one more important part of goal setting. Goals that are set without taking action on them are the beginning of delusion. Goals with action are the beginning of miracles. So set some goals and get busy.Chris King is a free agent, professional speaker, storyteller, writer, website creator / designer, and fitness instructor. Chris has what she calls a "Portfolio Career" --many careers at the same time. If you wonder if you could handle and love having a "Portfolio Career" you will find a free assessment to take at http://www.creativekeys.net/portfoliocareertest.htm

Sign up for her eclectic E-newsletter, Portfolio Potpourri, at http://www.freelanceliving.com You will find Chris' business website at http://www.creativekeys.biz
Category : Writing-and-Speaking