วันพุธที่ 2 เมษายน พ.ศ. 2551

Good News for You! National Home Foreclosure Rates Rising Fast!

Author : Carole VanSickle

In August of 2006, more than 115,000 U.S. properties entered the foreclosure process. Thats 24% increase over July 2006, and a 53% increase in the span of a year. Many experts cite rising federal interest rates as the cause. Now is the time to jumpstart your real estate investing career!You may wonder why a time when more home- and property-owners than ever before are losing their shirts is a good time to get into real estate investing. If you read on, youll see why this grim news is not the harbinger of doom for real estate investors and wannabe-real estate investors that it first appears. There are 3 Valuable Foreclosure Secrets that the truly hardcore real estate investors already know about foreclosures. These secrets are one reason that real estate investors and real estate agents often do not like to work together, as many investors prefer to use the internet to sell and buy properties in order to avoid paying commissions. In fact, there are ways to "wholesale" deals online that enable the buyer, the seller and the middleman all to make money - and people with less-than-perfect credit or only a small amount of real estate investing experience often fill the middleman niche happily and profitably.Foreclosure Secret #1: Every time a house (anywhere) goes into foreclosure, you, personally, have a new opportunity to make money. It doesnt matter where that house is or what financial problems that homeowner is having, you, as a real estate investor, can and should view that property as your personal profit-potential machine.Foreclosure Secret #2: You do not have to find a new homeowner in order to sell a distressed property. In fact, many real estate investors rarely if ever sell their deals to private property owners. Instead, they sell to other investors. And, as weve already discussed, rising foreclosure rates and even rising interest rates do not deter savvy real estate investors.Foreclosure Secret #3: Its not necessary to risk your own credit or personal finances in order to begin taking advantages of the great deals provided by many distressed properties. In fact, in many cases you dont even have to own these problem properties for even one minute. So the rise in foreclosure rates is, in fact, great news for you as a real estate investor because this dramatic rise also indicates the direction of your potential profits.As you can see, the recent and dramatic rise in foreclosures in the United States could be your ticket to a great career in real estate investing. Carole VanSickle is a freelance science and technical writer based in Atlanta, Ga and a member of the Ruthless Internet Marketing Team. To learn more about alternative ways to view up- and down turns in today's economy, visit www.RuthlessInternetMarketing.com.


Category : General Business: Investment

Nail Guns - The Principle Behind Direct Drive And Indirect Drive Nail Guns And Why They Are Safe

Author : Peter Lim

Nail guns represents newer technology taking over the traditional nail and hammer in most construction projects of a large scale. Where the project is huge or consists of repetitive similar designs of individual housing units, the use of a nail gun in woodwork for these housing units have proven to be effective, reducing the construction time and lessening the labor cost component.Nail guns are simply powerful machines that launch nails at high speed, fully embedding them in a piece of wood, concrete and even steelwork in only a fraction of a second.Nail guns not only enable fast nailing, but saves labor cost and reduces inaccuracies in nailing and hammer accidents at the same time.There are a wide variety of nail guns on the market, employing a range of physical principles.With a high launching speed, how can nail guns be safe and help reduce accidents? Isn't it easier to have nailing accidents?The answer to this question can be found in its design.Nail guns are designed basically to be used with the muzzle touching the target. They are extremely short-range targeting tools. Place them touching a target and launch the nails, and they produce accurate nailing second to none. Furthermore, its design as a hand tool with a easy to grasp handle makes nailing an easier, simpler task.Nailing inaccuracies will only occur when the user goes beyond its intended distance, or use it to project nails from a distance. In fact, nail guns are never designed as a weapon, and it is wildly inaccurate if a user tries to use it to shoot as a projectile.Nail guns are usually driven by electromagnetism, compressed air or a small explosive charge.There are two broad categories of nail guns, the direct drive or high velocity drives and the indirect drive or low velocity drives.These two categories of nail guns are similar as far as they are power actuated driven, and differs only from the velocity of drive.The direct drive nail gun uses gas pressure that acts directly onto the head of the nail to drive it into its intended object. Conversely, the indirect drive system will use gas pressure to act on a piston that in turn drives the nail indirectly.Irrespective of the type, both of them are powerful tools that can drive a nail or other fastener into woodwork, hard concrete, stone and rolled steelwork easily.It is not without its share of accidents in the workplace though. With nail guns being used widely in the workplace, there have been accidents related to nail guns, and this has led to some nail gun litigation involving specialist nail gun accident attorneys.Where nail guns are used properly, and work safety rules are followed, they are a boon to the construction industry and represents how technology can help bring about savings in construction costs and reducing workplace accidents. Peter Lim is the webmaster of the "Online Guide To Nail Gun Resources" . Visit the website for more information on nail guns including nail gun litigation at http://nail-gun.best-online-guides.info


Category : General Industry: Construction / Building

A Brief History of Creation

Author : Clara Szalai

What is the loop of Creation? How is there something from nothing? In spite of the fact that it is impossible to prove that anything exists beyond one?s perception since any such proof would involve one?s perception (I observed it, I heard it, I thought about it, I calculated it, and etc.), science deals with a so-called objective reality ?out there,? beyond one?s perception professing to describe Nature objectively (as if there was a Nature or reality external to one?s perception). The shocking impact of Matrix was precisely the valid possibility that what we believed to be reality was but our perception; however, this was presented through showing a real reality wherein the perceived reality was a computer simulation. Many who toy with the idea that perhaps, indeed, we are computer simulations, deviate towards questions, such as, who could create such software and what kind of hardware would be needed for such a feat. Although such questions assume that reality is our perception, they also axiomatically presuppose the existence of an objective deterministic world ?out there? that nevertheless must be responsible for how we perceive our reality. This is a major mistake emphasizing technology and algorithms instead of trying to discover the nature of reality and the structure of creation. As will be shown in the following, the required paradigm shift from ?perception is our reality fixed within an objective world,? to ?perception is reality without the need of an objective world ?out there,?? is provided by a dynamic logical structure. The Holophanic loop logic is responsible for a consistent and complete worldview that not only describes, but also creates whatever can be perceived or experienced.Stating that it is impossible to prove the existence of anything beyond one?s perception is not saying there is nothing beyond perception, only that if there is anything, then whatever that is, is indefinite. It could be argued that the existence of physical laws, the universal perception that the apple falls to the ground is proof of an objective reality. However, this universal agreement is also our perception. It could be argued that if we cannot decide what to perceive, and everybody perceives the same physical reality, then there must be some lawfulness that dictates how we perceive and therefore, this lawfulness could be external to our perception. However, this lawfulness, as we shall see later on, is the precise lawfulness that creates perception, the process of definition, which is not external to perception (this process creates the perceived and the perceiver, which then gives meaning to this process ? a loop ? but about that, later). It could be argued, that hitting our knee on the table ? whether we believe in the table or not ? will hurt. The table is external to our body, but not to our perception. What then is perception? It is relating, a process of definition, defining and thereby rendering meaningful what has been perceived.What then is this process of definition? It is creating borders within which one?s perception gains meaning. The word ?definition? comes from the Latin de finire, meaning, making finite or limited. In Hebrew, definition is HAGDARA (הגדרה), meaning, to border. Any definition necessarily implies what the definition is not, or stated differently, to have meaning, whatever is defined explicitly includes the meaning by implicitly excluding everything else. Consequently, to define means to place the defined object within borders that by default create something beyond the borders of the definition. What is this something beyond the defined? The implicitly excluded everything else, or in other words, the indefinite. The paramount importance of incorporating the indefinite within a consistent logical structure cannot be overemphasized. The indefinite itself is a paradox, and incorporating it within the Holophanic logical structure engenders the loop of Creation where the dynamic structure of paradoxes is both the creative force of existence, and also the proof of the necessity of existence.To better grasp the impetus of Creation, let?s look at the indefinite and paradoxes. What does ?indefinite? mean? Anything as long as it is not specified (not defined); anything that appears both within and beyond the borders of the definition and thereby rendering the border superfluous, which means, no border, no definition. If nevertheless we would attempt to define the notion ?indefinite,? then that?s a paradox because if we succeed, then it is defined, which contradicts its meaning ? its indefiniteness ? and the word ?indefinite? means that it cannot be defined. This is an example of a paradox, that in essence means, if it is what it is, then it is not what it is, yet if it is not what it is, then it is what it is. A paradox is a creature that consists of a structure (how it is defined, the dynamic process on its way to stabilization) that contradicts its significance (what it is, the stabilized entity). What characterizes a paradox is the motion between its structure and significance, where the structure implies that its significance contradicts its structure, and vice versa.Another example of a paradox would be ?wholeness.? Wholeness (totality, infinite, boundless) can only be wholeness if we can find a way to define it so that it includes everything and there is nothing beyond it. However, if we define wholeness, then to have meaning, it must be bordered within the walls of the definition, which implies that there is something beyond this border, in which case it is not wholeness. Or in more formal language, wholeness is only wholeness if it is not wholeness, which is an inconsistency. If we are satisfied with that, then we have completed the definition of wholeness. However, if we try to include the beyond created by our earlier definition within the borders of our next attempt at defining wholeness, then we gain a new definition of wholeness, which by the sheer structure of the process of defining creates a new beyond. In this case, the process of defining wholeness will be consistent but incomplete, and wholeness will remain indefinite.Contemplating the paradox of Creation, the ancient Egyptian myth of Creation springs to mind, the myth of the self-creating god, Amun (or Amon). Amun masturbated and swallowed his semen, after which he spit it out in the form of a ball, thereby impregnating his mother, the sky. And only then, was he born. Thus Amun was his own father. Those pious who discovered the illustrated version of this myth in Karnak covered up the erect phallus of Amun, and with it, this story of Creation was laid into obscurity. The Holophanic model of Creation could regard this Egyptian myth as Amun retromorphously creating himself. I have coined the word retromorphous to mean, defining in retrospect, turning non-being into the potential of whatever the observation is made from, or in other words, creating the past from the present, creating the source from its outcome, which is the basis of complexity in the context of the loop logic. That is, only after Amun was born can he give meaning to his mother, the potential from which he emanated and to the process that created him (as represented by masturbation and incest) whereby he was born. Of course, neither the sky nor the masturbating Amun have meaning until Creation takes place de facto and Amun emerges. I find this an enticing illustration of the basic paradox of existence.So how can there be something from nothing? What is ?nothing?? Nothing is what didn?t turn into the potential of something. If there was something from nothing, then that nothing would have turned into the potential of something, because when we ask, how is there something from nothing, we ask this question from something, when something already exists. If we take a deeper look at ?nothing,? we?ll discover that ?nothing? is a paradox. Any definition is something, so if we defined ?nothing?, then it would become something, which contradicts its essence of being ?nothing.? Another way of looking at ?nothing? would be by means of it being something that is meaningless. That is, ?nothing? could be something that does not relate and that no thing or no one relates to. That is, if there was something totally alone in the universe, then that would be nothing, but it would be meaningless. If such existed, its existence would be external to our perception, and as such, this ?nothing? would be indefinite.We said that the indefinite could be anything, as long as it is not specified (not defined). However, if we nevertheless tried to define ?nothing? (the indefinite), what would we get then? Since ?nothing? is non-definable, it is transparent as the object of our inquiry. So when we attempt to define it, all we have is what we put into it, which is the process of definition. ?Nothing? stayed nothing, we didn?t define it, only made the process of definition explicit. ?Nothing? gains meaning when we fail to define it; but having tried, we are left with a bonus, a something, which is our process of defining ?nothing?. Creation of something from nothing is not a function of defining something, but a function of attempting to define ?nothing.? And then, if that process of definition ? which already is an existence ? looks back at its origins, if this process of defining investigates into its own genesis, then what does it see? It sees itself. It sees the process of definition ? self-reference. If there is nothing external to perception, then this process of definition is the overall wholeness, the creator of meaning when it can relate to itself. However, to have meaning, the process of definition has to be defined; this definition would be a self-referential quasi-infinite and continuous process of establishing borders that create the indefinite beyond that establishes borders creating the indefinite beyond that establishes borders? which means, wholeness would continuously and forever fail to define itself while succeeding to define something ? anything but itself.Of course, both the totally defined and the totally indefinite are idealized notions that would be inconsistent with the Holophanic loop logic, nor can they be found in nature. The totally indefinite would be the total meaningless nothing, the kind of non-being that cannot be fathomed because if we would think about it, it would already be something. On the other hand, there can be no total definition either. I have used the term uncertainty of sameness to describe the logical impossibility of total definition. A defined entity can be said to have reached sameness ? it is the same as itself ? which means that it is, it exists as something definite, no matter which parameters defined it. However, no sooner does our object achieve sameness than the uncertainty of sameness raises its ugly head. Could it have been defined differently? Yes, of course. Could it have additional parameters? Yes, of course. Could it have been defined more precisely? Yes, of course. This uncertainty of sameness is the indefinite included in the definition, which is the result of including the tools of definition in the definition. Since ?a? can only be defined as ?a? with meaning if it implies ?not-a? (the indefinite beyond the borders of the definition), and since ?a? can only have meaning as ?a? because it is different from everything else (the everything else is the indefinite beyond the borders, which actually gives meaning to ?a?), the meaning of ?a? depends on ?not-a.?When the meaning of something depends on the indefinite, on what our defined object is not, then this indefinite is necessarily included in the process of definition. This logical implication that perception of meaning is only possible if and only if the indefinite is included within the perception is the reason why the 19th century dream of a consistent and complete axiomatic system with only well defined (explicit) empty signs had to fail (see more about that in my article, The Loop Logic). In spite of the fact that logic is the fundament of algorithms and computer science, it had neither the aspiration nor the ability to be connected to the real world precisely because its propositions were so anemic regarding meaning. In the effort to exclude any hint of the indefinite, logical inference was confined to a binary type of world of true and false and lacking any correlation with life and experiencing. However, including the indefinite in the process of definition not only makes the loop logic the fundament of existence, but determines the necessity of existence. With the birth of Holophany, Heidegger?s question, ?Why is there anything at all, rather than nothing?? becomes irrelevant. When existence is relations, and relating is the act of perceiving, and perceiving is the process of definition, then existence is the overall lawfulness, the isomorphous lawfulness of the process of definition ? the loop of Creation. What is being perceived, what is being stabilized, which significance is brought to the foreground from the amorphous background of the indefinite, depends on the non-linear rules of complex interactions. Thus the loop logic emphasizes the creation of essents rather than their interactions. Is there a lawfulness responsible for any and every existence? An electron and a dog are very different creatures; so what invisible lawfulness is responsible for the existence of both? What kind of lawfulness would fulfill such demands? The answer is, isomorphism ? the same logical inner structure in entirely different representations. Whether an electron, a dog or the weather, each could be a different realization of the same inner logical structure. Creation of anything is the creation of meaning, which is an act of definition. The act of definition attempting to define itself is consciousness. So consciousness, or the soul if you wish, is not some invisible copy of our body carrying our identity, but the lawfulness of Creation expressed as our individual qualitative essence. Of course, it has been endlessly stated that we are God, that we are parts of God, and similar phrases. This is true, but true in the sense that God is the lawfulness that unfolds Creation, and this lawfulness is inherent in all creation including the creatures therein. It could be argued, that a soul, a person is more than mere definitions and intellect. If this logic is the logic of anything and everything, then it should be able to delineate the logical structure of experience as well. Indeed.Anything that has meaning has to be defined, which places it somewhere on the scale between the continuous and the discrete, between the indefinite and the definite. The indefinite, continuous, infinite tends in the direction of the meaningless, whereas the meaningful is at best imprecise. Experience is the process of attempting to define the indefinite. When we try to capture an experience in a description, we are actually defining our attempt at defining the indefinite. The experience is continuous whereas its description, the definition is discrete. Just as we can never define wholeness, we can never define experience. Any description, any definition, is by nature discrete, whereas the net experience is continuous. So when we have an experience or perception and we become aware of having that experience, then we give it meaning by defining what it is. By doing this we create a discrete replica of the experience, yet the experience remains continuous and non-definable, non-discretizable. Experience is connected to learning. The person encounters something new. How do we know that something is new? Because it is inconsistent with our system. So when we interact with it, we have to integrate it, to assimilate it into our system. If we met something that was not new to the system, then our system would recognize it as part of itself. When that recognition does not occur, the system is interacting with something new. That is the impact. The system adjusts to include the new ? that is the change. One?s selfhood is the path of changes following one?s experiences.Our knowledge of the experience ? whatever it might be that we experience ? makes it exist for us. We could say, one only experiences when one is aware of experiencing. How do we know that we are aware of experiencing something? By experiencing it, we experience the awareness of experiencing. In this sense, experience and awareness of the experience, experiencing the awareness of the experience, being aware of experiencing the awareness of the experience, etc. is an infinitely continuous chain, which is what defines what experience is (not the interpretation of a specific experience, but experience in its general sense). And that?s the definition of experience: an infinite loop of the process of becoming aware.When ?nothing? is the limit of both the totally indefinite and the totally defined, then that?s like a circle of going from something to nothing to something to nothing, etc. The ?going? here means perception. ?Nothing? is only a notion that has meaning if it has been perceived, in fact, a paradox. If it really is ?nothing,? then it cannot be defined, and hence, it has no meaning. Yet if I relate to it, then it is something. So whenever I relate to ?nothing,? whenever I say, Creation of something from nothing, that ?nothing? has meaning for me, and hence, it is significance ? it is something just like any other something. That is, the structure of ?nothing? is the same structure as that of something. Essentially, something from nothing is formation, not Creation, since nothing is also something. Then what is Creation? Creation is rather the creation of nothing from something, because Creation is the process of definition, and when we define, we create the indefinite beyond the definition, which at its limit is nothing, and only then can we have something from nothing? Oh yes, the loop. A true loop is only such if it contains its own source. If nothing can be proven to exist external to perception, then logic must be a loop, and existence is a logical necessity inferred by the loop.Including the indefinite in the process of definition has far reaching consequences. It means that the tools of the definition are necessarily included in the definition. It means that meaning can only occur when there is both definition and also experience. It means that consciousness (whether it succeeds to define or not) must be part of science or any so-called objective endeavor. It means that any and all perception includes experience. The interaction with the indefinite, the experience, is what gives meaning to the defined. Perception, meaningful definition, can only occur in a highly flexible complex system that can learn and change. That?s the difference between us and an electron, which only has fixed relations, and consequently, limited interactions. An electron always succeeds in defining, or it would be more correct to say, it can only interact with what it succeeds in defining. If it encounters the indefinite, it assumes a state of superposition.Where is God in the loop of Creation? If we wanted to define God, the totality, we could not define God, because by the act of definition we would create the beyond, what is beyond God, which contradicts God?s totality. Therefore, no definition of God would do justice to God, and every such definition would truncate God?s wholeness. If God is indefinable, then God is indefinite. If God is indefinite, then I create God by the implication of the act of definition ? any definition, because every definition creates the beyond, the indefinite beyond the borders of the definition. In that sense, this is consistent with the statement that I create God by my perception (definition). This does not say that I perceive God, but that my perception implies the existence of the indefinite (God). This means that if I perceive a dog, this perception implies the existence of God. If I perceive that I perceive, then that implies the existence of God. If I perceive dust, a table, an idea, whatever, then that implies the existence of God. If I experience, then that implies the existence of God. That?s because any existence implies the existence of God. And that?s because any existence is such if it relates or is related to, if it has meaning, if even partially it has been defined, which means, its mere definition implies the indefinite beyond the borders of the definition, it implies God, the indefinable. So one cannot directly perceive God (perhaps that is why it was stated in the Bible that no one could see God?s face and live = exist ? ?no man shall see me and live?? ? Exodus 33: 20), but only know about God by implication, which means, the implication of the indefinite ? God ? is what attributes meaning to any existence.However, ?God? does not equal ?indefinite?, but the process that implies the existence of the indefinite is what could be said to be God, since that?s the process of Creation. This is the process of Creation that both creates something, existence, and also nothing, the indefinite. This is why this logic is a loop.? Clara Szalai Clara Szalai is a philosopher, author, speaker and consultant. Ms. Szalai provides creative solutions in various fields using the tools of Holophany. Holophany is Clara Szalai?s revolutionary philosophy, a consistent and complete worldview that is awakening growing interest among scientists and laymen. Clara Szalai is also the author of the book, ?Holophany, the Loop of Creation.? Complete information on Ms. Szalai?s work is available from her web site, www.holophany.com


Category : General Miscellaneous

วันอังคารที่ 1 เมษายน พ.ศ. 2551

Guy's Guide To Flowers

Author : Tenley McDonald
We are here to help! With these helpful hints on flowers, you will feel more confident about choosing beautiful blooms for that special someone in your life!Something Simple & Sweet-Consider a mixed bouquet of daisies, lilies and wild flowers. This mixed bouquet is appropriate no matter what the occasion. Perfect for the "New" relationships. It simply lets that special someone know that you are thinking of them. A local florist can deliver the flowers to your recipient with a message card.Someone need a pick me up-A basket of Flowers or a flowering plant with a teddy bear is just the right touch to brighten someone's day! Perfect for someone who is having a bad day or doesn't feel well.True Love-Roses can represent many things. Red Roses have been long known for their association with LOVE. But don't feel confined to just red! If you know she likes pink, then send her 1 dozen pink roses. For special occasions, such as Birthday, Valentine's Day or Anniversary, make more of an impression by sending a spectacular 2 or 3 dozen roses in a vase. To be unique, send 2 or 3 dozen of a more rare flower, like calla lilies:) WOW! Add balloons and a bear for a real surprise!When in doubt…Ask the florist. They are the experts! Tell the florist what kind of personality your recipient has. Maybe even what colors they like. With your sentiment in mind, they can recommend the perfect arrangement.Include a Message…Always include a message with your flowers. Even if it is simply, "From, John" or "Love, Phil". It can be very frustrating to some people to receive a gift without knowledge of who sent it. Simple sentiments like….. "Just wanted you to know I am thinking about you today" or "Thank you for being you" are appropriate. Of course, If the gift is being sent for a particular occasion, mention that. For example, "Happy Birthday to a Beautiful Woman- With Love, John". Perfect! Simple and Sweet!Add something special-Florists often have many things that can be added to your floral arrangement to make it extra special. Plush Animals, Mylar and Latex Balloons and Chocolates are just a few of the items that can compliment your floral gift!Timing-
Remember to order early before busy holidays, especially Valentine's Day! Most florists suggest ordering a week before if possible. This will ensure a better selection of flowers and timely delivery to your recipient.Finally, Don't order your flowers through a call center! These companies charge you a fee to process your order. Even if they tell you that they don't charge you fees, they will absorb a portion of your money, and then pass the order on to a local florist at a decreased value! Make sure you order your floral gift directly from a real local florist in the town you are sending them to. No Middleman, No Extra Fees! This will ensure that you get the best value & service! Your floral gift will be beautifully designed for presentation. Very impressive!Tenley McDonald- Former Florist- Now Co-Owner of http://www.flowerpowernetwork.com (Online Directory of Real Local Florists) Ms. McDonald has over 14 years experience in ~Consumer Relations/Marketing ~Customer Service Management ~Floral Design. Please email the Author directly for reprint permission of this article.
Category : News-and-Society:Relationships

A Website for Your Small Business: How to Get One in Nine Steps

Author : Kelly Biedny
Your small business doesn't have a website, or perhaps the website you have is effective and you want to start over--how do you start or start over?. The truth is, there are several ways to "get a website" for your small business (for the first or second time around). The good news is that by following these nine steps, you'll be on track, moving your business further into the 21st century with the website you want and need.Step One: Decide the Purpose of Your Website
Why exactly do you need a website? What do you want your visitors to do when they visit? What IS the purpose of your website? These are questions you must ask yourself BEFORE you hire a designer or purchase an online content management system and start throwing text onto pages.Anyone can put anything on the web, but if you want your small business to have a website that affects your bottom line in a positive way; it needs to call visitors to action. What that "action" is, is key--do you want them to sign up to receive more information about your product? Do you want them to call you for a quote? Do you want them to sign up for your newsletter? Do you want them to purchase your product online? Even a site that is essentially an online brochure needs to focus on the action you want your visitors (and potential customers) to take. For example, say you own a plumbing and heating business. On your website, your main goal may be to get visitors' mailing addresses so you can market to them via mail in the future. All of the pages on your site should encourage this in some way or the other, perhaps through offering a free report, a free service evaluation or something. Whatever method(s) you employ, you must remember that that is the purpose of the site.Now, that doesn't mean the site can't have multiple sub-purposes. I also encourage you to provide good information about your small business and it's services, but for most traditional (non web-based) small business, starting out with a primary purpose is key. As you discover how potential and current customers are using your site, your purpose and sub-purposes may broaden, but if this is your first website (or your first attempt at an effective website) start with a very focused purpose and build from there.Step Two: Develop an Outline of Site Content
Once you've decided on your purpose you can outline the content and functionality your site will need. For example, if you want people to request more information via e-mail and you want to capture their mailing addresses, you'll need a form and a way to process the data; if you just want them to call a phone number, you just need to make sure the pages clearly indicate that and lead them to do so. The functionality of your site can get quite fancy if you want, but remember the PURPOSE while developing your site outline...all the bells and whistles are useless if they don't drive visitors to take the action you want (For more direction on what your website content should include, see the resources link at the bottom of this article).You don't have to write the content at this point, just get an outline of the main pages and sub pages you'll want, the general content of the pages and the functional items (like forms, calculators, surveys, etc…) that you will include to encourage people to take the desired action. This portion is essential to step three, setting a budget.Step Three: Set a Budget for Site Development & Maintenance
The first thing to do when deciding on your small businesses website budget is to evaluate how much you can afford to spend. There are many different ways to get your website built, and how much you have to spend may dictate that process.If you would like to hire a web developer, but have no idea of how much one would cost, get quotes from a few designers/developers (for more information on working with web designers, see the resources link at the bottom of this article). If you do get a quote and are planning on having the developer do maintenance, make sure to have them provide quotes for maintenance as well. If you want to do maintenance, make sure to tell them how you plan on doing so, or ask for advice. If you want to do it yourself, look into the cost of software and/or online content management systems (CMS).While your looking into the potential cost, don't forget to set return on investment (ROI) goals--how do you expect the site to affect your bottom line? Whether it be referrals or sales you will never know if you money was well spent if you do not track it's effectiveness.Step Four: Decide on How You will Get Your Website Designed
By this time you've gotten the quotes from your potential developers and have a good idea of cost. Now is the time to make your decision. Remember, you can hybridize--perhaps hire a web designer to design the look of your site, but use a CMS for everything else; or maybe you do the design and pass it on to a developer from there.Step Five: Decide on Possible Names for Your Site and Register Your Domain
Most businesses, large or small, use their company name for their domain (or web address), however, you may find that the one you want is not available. Because of this, I strongly recommend having at least three possible ideas in your head. To find out if you domain name is available, you can go to one of the many domain registration services online (www.godaddy.com, networksolutions.com, register.com), type in the name you want and they will let you know if that name is available (For more information on select a domain name, see the resources link at the bottom of this article).Registering is as simple as following the instructions at any of the registration services. However, if you don't want to deal with this technical "stuff" and you're hiring a designer, they can take care of these details for you. Do make sure that you've provided them several domain names in case one is not available.Also, some registration services charge more than others. You can get a domain name for as low as $4, depending on various factors, but don't expect that. If you're having someone else register for you and you are concerned about the cost, make sure to ask what service they typically use and how much it will cost.Step Six: Choose a Host for Your Small Business' Website
Finding a host for your site is another important step. There are many places that you can find that are quite inexpensive, but make sure your host meets your needs. If you are hiring a designer/developer they may have recommendations if you are unsure. If you use an online CMS like they provide hosting as well.Step Seven: Work Through the Design, Set-up and Testing Process
Once you've made all the decisions and set-up the 'technical' aspects of your site, it's time to get down to the work of putting the site together. If you've hired a web designer/developer communication is key. Have examples of both "look" and functionality that you want to have on your site and make sure to thoroughly explain the purpose of your site. And again, provide honest feedback, this is your site and represents your small business and your brand--designers not only expect, but welcome honest feedback.If you decide to do your site yourself, plan before you start. This means that before you even sit down at the computer, you should pick up a pen and paper and do a site map, or outline of your site as well as a sketch of at least your home page, for general placement purposes. I also encourage you to hire or barter for help if you need technical assistance. Again, your site represents YOU and your small business…if it doesn't look good or do what it is supposed to…well enough said.When you're setting your site up, I also encourage you to make sure to set up a way to track your visitors. One great service to help you do so www.statcounter.com (and it's free!).Once your site is "done" be sure to TEST. I recommend testing it in multiple browsers and on both mac and pc platforms (if possible). You'd think with technology as advanced as it is that html would display consistently from browser to browser and from platform to platform, but believe me…this is not the case. And, sometimes functionality that works wonderfully in Internet Explorer, doesn't in Safari on a Mac. In addition to viewing your pages, test all functionality and links. Just because it worked a week ago when you finished the page, doesn't mean you shouldn't test it--double check everything.Step Eight: Go Live with You Small Business Website
When you finished your testing, and everything is in place, it's time to GO LIVE! Start your marketing and drive current and potential clients to your site. If you have a mailing list, now is the time to use it; send out a postcard to all your customers with your URL and share not only the fact that you have a site but why (your purpose). If you have e-mail addresses of people who have agreed to be contacted via e-mail, send them an e-mail announcing the site (make sure to include a way for them to opt-out of the list…it's the law…most e-mail list services do this for your).There are lots of other ways to drive traffic to your site…but that's another whole topic in itself.Step Nine: Track Visitors, Keep Content Fresh
I mentioned tracking ROI in step three, now that your site is up, it's time to put it to practice. Make sure the tracking you're doing fits the purpose of your site. If your purpose is to get people to request an information packet via the phone or e-mail, you'd better be tracking how each request was initiated (this will be easy through an e-mail form, but you'd better ask everyone who calls!). Now if your purpose is to get people to purchase your product online, you need to do more extensive trackingThe other thing you must do if you want to keep people coming back to your site (which you may not) is to make sure to keep the content fresh. Post various community activities your small business is involved with, change your specials on a monthly basis, make your home page a blog…whatever is appropriate for what you do.That's it! You've just covered the basics on how any small business can get a website (or a more effective one). It takes a bit of work and planning, but in the end, if you do it right, it's definitely worth it.So, get started. Get out a sheet of paper and start brainstorming--how can the web help YOUR small business?Kelly Biedny is the owner of Kleobell Creative Business Solutions (http://www.kleobell.com). Her areas of expertise include branding/image development, communication/marketing, web development and project management. For more information about creating an effective website for your small business, or for any of the resources in this article, check out the Resource Library at kleobell.com.
Category : Business:Web-Development

Expending Client Base in Interpretation and Translation Services

Author : Marian Marcinkowski
Networking with another professionals and companies is the key to grow freelance translation or interpretation business sector. It is also very challenging to develop steady cooperation with perspective clients since the market is overwhelmed with any type of translation services. However, if one possesses creativity, and knows which domains are demanding, and less competitive, he or she may find networking and self-promotion easier to conduct. By brainstorming an interpreter or a translator may discover, for instance that a Speech- Language Pathologist will need his or her services.What does a Speech-Language Pathologist (SLP) do?SLP evaluates, diagnoses and treats individuals who exhibit speech, language, voice, fluency, and swallowing disorders. Now, you may wonder why this professional needs your interpretation or translation services. SLP who works in culturally diverse areas such as Australia, Canada or United States (USA), he/she finds working face-to-face with an interpreter necessary. For instance, according to the U.S. Census Bureau there are approximately 50 million people in the USA who speak a language other then English at home. (American Community Survey, 2002).In Los Angeles, one of the most diverse cities in the USA there are 150 languages spoken in public schools, and many cultural communities such as: African American, Armenian, Chinese, Korean, Polish, Russian and other. When working in US public schools, SLP is required by the law (Special Education Legislation) to conduct assessment in student's native language. That's when an interpreter or a translator plays an important role. An interpreter can be involved in many different tasks such as participating in process of evaluation, diagnosis and treatment when collaborating with SLP. One of the responsibilities is to translate spoken words from one language to another when SLP performs the standardized or non-standardized testing, and gives instructions to a patient. In addition, an interpreter will be involved in some type of analysis that will help SLP to distinguish between language difference and language disorder.An interpreter therefore, will not only interpret words but also pay close attention to the production of sounds, language competence such as grammar, pragmatics of given culture and cognitive behavior of a patient. An interpreter will help SLP to determine if a mother tongue of a client is deviant, and if the "errors" that occur in second language are due to interference of first language. Moreover, an interpreter will be needed during an interview when SLP collects background information from a client such as medical, developmental history, speech/language acquisition history, and family and social history. Furthermore, an interpreter may be needed during treatment when SLP or a client decides that therapy in native language is necessary and beneficial. A translator may offer his/ her services to SLP since the questionnaire forms, consent forms, evaluation, diagnosis, treatment and progress reports should also be presented in native language of a client who may not be able to read in his second language.How can I network with those professionals? First of all find places that are cultural and linguistically diverse. Promote your services by contacting or even visiting public schools, private practices that offer speech/language therapy, hospitals, local clinics, rehabilitation centers, nursing care facilities, colleges and universities, state and local health departments, state and federal government agencies, home health agencies. Also, visit ASHA (American Speech Hearing Association) website.The author Marian Marcinkowski is the President of http://www.verbumsoft.com He is the owner of http://www.translatorsbase.com and http://www.directfreelance.com Translatorsbase.com it is a global provider in translation solutions, providing translation services via network of professional freelance translators and translation agencies located around the world. Directfreelance.com it is a directory of freelance professionals.
Category : Writing-and-Speaking

Holiday Gift Baskets - Siimply Great

Author : Robert Lovelace

A beautiful way to express your appreciation or affection is a holiday gift basket. Its a delightful way to bring excitement to the occasion. There are commercially prepared baskets that can be sent just about anywhere. You can make a warm, personal statement by building your own. A third alternative is to buy a readymade basket and personalize it in a way that shows you really care, by adding a few items of your own choosing. It could be your famous carrot cake, a decoupage box you're so good at, or some other item that says, you are special. Whatever you come up with its sure to send an enjoyable messageThat old holiday favorite - gift baskets offers a quick solution to gift giving. And because it offers an abundance of items it's likely to hit the mark. Holiday gift baskets have the power to delight the senses with their bountiful offering. Most commercial baskets offer a variety of themes to choose from. Just choose your price range and cross your fingers that it will arrive on time. The alternative is to make your own. Take a tip from the pros, start with a theme. A hand made gift basket with a theme sends a personal message as well as delightful holiday gift. Food is a popular theme for holiday gift baskets and knowing something about who you are giving it to can help in your quest to make it personal - especially if it is to be a handmade gift. Special interests like collectables or sports offer a great opportunity to include a few offbeat items that can liven things up. In fact a gift basket doesnt have to be a basket at all. Expeditions to flea markets and craft fairs can turn up some interesting alternatives like watering cans and salad bowls. If youve got your thinking cap on you know that a holiday gift basket doesnt have to be a basket. Thrift stores and flea markets may offer up some nice alternatives, like hat boxes, flower pots or antique boxes. Perhaps even a small trash basket transformed with a layer of decoupage. Once all the treasures are assembled its time to make your holiday gift basket a work of art. All thats left is the fun task of arranging all these things into a cornucopia of excitement.The right presentation will give your holiday gift gift basket the professional touch. With all the items arranged in a bed of raffia, you are almost done. Usually baskets are wrapped in a clear protective film. This helps keep the display from shifting and aids in keeping food products fresh. Now is the time to add decorations that will make your gift special. The clear plastic wrap can be tied off with multiple color strands of curly ribbon. For an added touch a fancy bow will do nicely or perhaps small stickers artfully arranged. And dont overlook that gift card - an appropriate way to express your personal sentiments and have some artistic fun. Happy wrapping. Dont settle for ordinary ribbon and bows. Gift Wrapping Ideas is here to show you how to have more fun with that next gift box. For ideas on wrapping unusual shapes, greeting cards and gift tags visit: http://www.gift-wrapping-ideas.com


Category : General Consumer: Gifts and Collectibles